Demarketing

€64.00
+ €6.49 Shipping
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Demarketing

Demarketing

Sold by:

Demarketing

€64.00

Save €15.00 (18%)

RRP

€79.00
Only 1 left in stock
+ €6.49 Shipping

14-Day Returns Policy

Sold by:

€64.00

Save €15.00 (18%)

RRP

€79.00
Only 1 left in stock
+ €6.49 Shipping

14-Day Returns Policy

Payment methods:

Description

Demarketing

This is the first book to cast light on the secretive counterintuitive world of de-marketing: a process whereby a company actively for whatever reasons tries to decrease demand of its product. Via insightful case studies from a selection of thought leaders this book deconstructs de-marketings mysteries and demonstrates how to incorporate them into a profit-driven marketing plan.
  • Fruugo ID: 434352314-911559634
  • ISBN: 9780415816489

Delivery & Returns

Dispatched within 6 days

  • STANDARD: €6.49 - Delivery between Mon 19 January 2026–Fri 06 February 2026

Shipping from United Kingdom.

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